Chances are the cinnamon in your kitchen cupboard right now isn't true cinnamon. Cassia is a type of cinnamon that is commonly sold by grocery stores. The taste of cassia cinnamon is strong and spicy, and probably what you think of when you think of how cinnamon tastes. However, cassia cinnamon isn't true cinnamon and turns out that can make a very big difference in your health. 

True cinnamon is Ceylon cinnamon, which is also known by its Latin name Cinnamomum verum, or "true cinnamon." This cinnamon offers a light, brighter flavor than Cassia. In terms of health benefits, the two couldn't be further apart. Cinnamon has been shown to have benefits such as helping to regulate blood sugar, lower cholesterol, and there is even evidence that it could help with arthritis. In order to get those benefits, though, you'll need to take more cinnamon every day than just a sprinkle on your morning oatmeal, and that's where the issues between Cassia and Ceylon come to light. 

Cassia cinnamon can lead to liver damage when taken in high doses. Ceylon cinnamon is much safer, allowing people to take the amount of cinnamon they need in order to get the benefits they want but with a much lower risk of liver damage. So why are they selling the potentially toxic cassia cinnamon in your local store? Because it's much cheaper to make and allows your local store to turn a higher profit on your purchase. 

Organic Wise offers true cinnamon in our online store at a great low price, though. You can get one pound of Ceylon cinnamon powder for just $23.95 right now and we'll even ship it to you for free. Place your order today!